About Us
Welcome to Habari Direct, the below-the-line incentive and activation division of The Habari Group.

What we offer:

We offer a unique service in the South African market as we combine the service offerings of a traditional BTL agency with a pre-contracted network of over 3000 partners.


We create loyalty, promotional and activation campaigns for many household name brands, offering them travel, leisure and lifestyle rewards to entice and build on the existing relationships these brands have with their customers.